Newsletter by Kaleigh Moore
AI visibility, the human way.
AI visibility is being won by teams leveraging human experts. Each week, I break down what’s happening at the intersection of AI search and the creator economy.
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AI search is changing how content gets found, read, and cited
The Creator Citation Effect
Everyone claims creator content matters "more than ever" for AI search. I pulled 20+ published studies and hundreds of millions of AI citations to check if the data actually backs that up (and where it doesn't).
85%
of AI citations go to sources brands don't own
0.664
mention–citation correlation, 3x stronger than backlinks
96-100%
month-over-month citation retention
20+ published citation analyses · ChatGPT, Claude, Perplexity, Gemini, Google AI · mid-2024–mid-2026
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20+ Open roles curated this week
Weekly Fresh drops updated by Kaleigh
