5 Things Content Marketers & SEOs Should Stop Doing in 2026

(and what to do instead)

How IBM Is Rethinking Employee Advocacy for the AI Era

A new, weekly interview edition of Context Window :)

Creators Are Showing Up in AI Answers

And it turns out, consumers are actually into it

Later’s New Data on How Creators Help Brands Earn Citations in AI Search

"Just get us cited by ChatGPT"

What an AEO program actually requires, and why it isn't a side project

The YouTube Edition

For the people who don't have time to read long-form

Employees-as-creators

How to find and leverage your internal experts to boost branded AI visibility

My LinkedIn Articles Have Earned 412 AI Citations This Year

Yours Can, Too.

Over 5,000 creators are consolidating on the two platforms AI can't read

New data from CreatorIQ, and what it says about who AI actually cites.

How to Get AI to Recommend You by Name (In One Afternoon)

It's easier than you'd think

Your AI citations got you shortlisted. Now what?

G2 just released the most interesting report I’ve seen in 2026.

New Report: The Creator Citation Effect

What the data actually says about how influencers and creators shape what AI systems say (and cite.)

AEO Is a Job Nobody Owns Yet

That's about to change.

The 4 creators that drive AI search visibility

(We need to expand this definition, okay?)

AEO job postings are about to take off.

Here's what the market is telling us (+ an announcement!)

How to Build an AEO Strategy From Scratch

Creator AEO Is the B2B Playbook for the 90% of AI Citations You Don't Control

How Google and LinkedIn's 2026 Updates Changed B2B Discoverability in AI Search